Automotive SEO Isn’t Just Page Optimization, It’s About Link Building!

The whole idea is simple; The more people visit your automotive dealership website, the more people you get that are potential buyers. The real trick is how to help these people locate your site. Automotive SEO is your answer.

automotive link buildingAutomotive SEO works much like your regular search engine optimization wherein the aim is to establish a site on the first page of any search engine’s results page (SERP) based on your chosen keywords and, just like any smart SEO operation, automotive SEO is primarily empowered by content publishing, microsites, robust data structures and link building.

Why Google Places is a must for automotive SEO

google placesAre you an automotive dealer that is seeking to gain local visibility for your car dealer website? If yes, then Google Places is your all encompassing solution that could phenomenally increase the visibility of your dealership on local search listings.

Using this remarkable utility your car dealer website can get top rankings on Google’s search listings without having to spend as much time and effort in traditional SEO efforts. With Google places you can literally capture your local market and exponentially increase your sales conversions.

Here are some of the benefits your automotive dealership could enjoy by signing up to Google Places.

Quality Link Building Tips for Automotive SEO

Building quality backlinks from prominent websites is one of the most effective ways to increase the page ranking of your car dealer websites. The more links you have reverting back to your website, the higher your website will rank in SERP’s (Search Engine Results Pages). Hence, link building is an integral part of Automotive SEO. However, just like any other long-term strategy the process of link building requires a lot of commitment. While link building, your objective should be quality and not quantity. Although high quality links are hard to come by, they are worth obtaining.

3 SEO Tips for Your Car Dealer Website

The global economy is still reeling from the aftermath of the financial meltdown and most businesses today, especially car dealers find themselves in a bind, struggling to rope in every last customer. Over the last couple of years, the automotive industry has witnessed an overhaul in its marketing model. In days past, car dealers would engage in classified advertising by placing ads in the newspapers and waiting for customers to respond. However, the all too pervasive power of the internet has transformed the way people conduct their business these days and old marketing tactics have given rise to newer and more cost effective ones.

How to Find the Right SEO Company to Work on Your Car Dealer Website

Let’s face it. You can have the best website ever created, but if no one ever finds it, what good’s it going to do you? It’s a well known fact that the majority of people who buy cars begin their search online. Some speculate as much as 85 percent! Now take a minute to really think about that.

That’s a pretty large potential client base.

So here’s the question: how much of that 85% is coming across your website during their initial research? Let me answer for you—if you don’t have a car dealer SEO company working on your site, I’d venture to say almost zero.

Top 5 Things Every Car Dealer Website Needs

As 2011 quickly approaches, automotive dealerships are looking at how to take advantage of a car market that may be on an upswing. Car dealerships, in addition to almost all vertical markets across the board are trying to capitalize on the seemingly limitless growing internet marketplace.

car dealer websites

Because this is a topic that so many dealerships are taking a hard look at right now, we at BURN SEO thought we would post about the top 5 things that every car dealership website needs in order to succeed in 2011.

SEO For Dealership Websites

You may want the correct keyword tool research software, if you’re serious regarding creating cash online. I’m talking about keywords that will land you to the front page of Google. I’m assuming that you are already acquainted with PPC and SEO. All you wish is a few type of keyword tool research software to drive your traffic to your dealer websites. What you actually need to try and do is to have some keywords that build a distinction from the rest of the web marketers. This aspect in narrowing down to a couple keywords to focus on a specific market is named niche marketing. There are many niches out there. The truth is you are not the only one with some keywords. There are more marketers who are thinking of the identical niche as you are. Thus, what makes the distinction? The difference comes in when you sort in not one word but a few words that form a short phrase. What you see in Google, for instance, may be a result of marketers who have already established their presence through the employment of keywords or phrases. That’s where the $64000 competition is, fighting for the proper keywords to focus on a cluster of hungry consumers.